Corporate News 2013

CTBC Bank (Philippines) Corp. (formerly Chinatrust Philippines) today announced that its Taiwan-based parent company, CTBC Financial Holding Co., Ltd., will release NT$10 million (or about Php15 million) to help rehabilitate areas severely affected by super typhoon Yolanda (Haiyan). The donation will be coursed through CTBC Bank Philippines for post-disaster reconstruction of schools and the purchase of educational supplies, among others, in keeping with its thrust to uphold the humanitarian spirit and in recognition of the close ties between the people of Taiwan and the Philippines.

"We are thankful for our parent holding company's gesture of solidarity and support to the victims of Typhoon Yolanda. The funds provided will further complement the initiatives undertaken by our own employees intended for disaster relief operations," Mark Chen, president and Chief Executive Officer said. "We have been strongly advocating programs on education, and the reconstruction of schools will not only allow students to return to their studies sooner, but will also help uplift the overall morale of the communities," Chen added.

Since 2011, CTBC Bank (Philippines) Corp. has been donating books and refurbishing libraries in designated public elementary schools in Metro Manila and other key provincial cities where it maintains its presence. To date, fourteen public elementary schools have benefited from the Bank's reading and enhancement program.

Chinatrust Philippines recently introduced its new corporate name, CTBC BANK (PHILIPPINES) CORP., or simply CTBC BANK through an unveiling ceremony attended by its clients at the Bank's Head Office building in Bonifacio Global City. The global renaming initiative is part of its Taiwan-based holding company - CTBC Financial Holding Co., Ltd. - strategic efforts to unify its diversified financial undertakings worldwide under a more discernable brand – CTBC. Photo shows CTBC BANK (PHILIPPINES) Chairman Jack Lee (center) leading the ceremonial toast with the Vice Chairman William Go (left) and president and CEO Mark Chen (right) joining him.

Chinatrust (Philippines) Commercial Bank Corporation today announced the change in its English corporate name to CTBC BANK (PHILIPPINES) CORP., or simply CTBC BANK to bring the Philippine subsidiary into global brand alignment.

The renaming initiative is spearheaded by its parent holding company, CTBC Financial Holding Co., Ltd. (formerly Chinatrust Financial Holding Co., Ltd.) to unify its diversified financial undertakings in the fields of banking, securities, life insurance, insurance brokerage, investment, trust, venture capital, asset management and leasing, among others, under a more discernable brand – CTBC.

"This move also aims to support the holding company's overseas business development and strengthen its strategic objective of becoming an easily recognized, unified global brand," said Chinatrust Philippines president and CEO Mark Chen.

But he clarified that the Bank's corporate colors and brand promise "We Are Family," which is part of its corporate identity, remains the same.

There is also no change in the Bank's ownership, business strategy, operations, agreements and transactions, as well as its products and services offerings.

"As we transition to this exciting phase of our growth, our focus remains with our customers. This change would enable us to continue providing them with personalized, local service and innovation that is reinforced by our foreign bank strength and resources," explained Chen.

CTBC Bank first opened its doors in the Philippines in 1995 providing financial services to both local and foreign companies in the country, aside from extensively serving the needs of the middle-income consumers.

In 2002, it entered the consumer finance business by acquiring a portfolio from a regional bank that was divesting its consumer business in the country. Since then, CTBC BANK's consumer finance portfolio has become one of the fastest growing in the country. In the next few years, CTBC BANK (PHILIPPINES) CORP. is said to build industry-leading franchises in consumer finance, debt capital markets and niche-based corporate banking.

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CTBC BANK (PHILIPPINES) CORP. formerly known as Chinatrust (Philippines) Commercial Bank Corporation, is a subsidiary of CTBC Bank which is one of the 200 biggest banks in the world in terms of capital and the most awarded banking institution in Taiwan. Organized in 1995, CTBC BANK (PHILIPPINES) CORP. actively provides financial services to both local and foreign companies in the country, aside from extensively serving the needs of the middle-income consumers. Its products and services include Peso Deposits, Foreign Currency Deposits, Consumer Loans, Credit Facilities & Corporate Loans, Cash Management Services, Treasury Services, Trust Products, Payment & Remittance Services, Trade Services, among others. For more information on CTBC BANK (PHILIPPINES) CORP., visit

The members of the Board of Directors of CTBC Financial Holding Co., Ltd. recently paid a courtesy call to Governor Amando Tetangco, Jr. (3rd from right) of the Bangko Sentral ng Pilipinas (BSP). The delegation of the Taiwan-based financial conglomerate, whose local subsidiary is Chinatrust (Philippines) Commercial Bank Corporation, was in the country as part of an international mission to take the lead in strengthening adherence to good corporate governance principles across all CTBC Holding's subsidiaries worldwide. Present during the visit are (from left) CTBC Holding Independent Directors Wen-Chih Lee and Chung-Yu Wang, BSP Deputy Governor Nestor Espenilla, Jr., Chinatrust (Philippines) Vice Chairman William B. Go, BSP Governor Tetangco, CTBC Bank Vice Chairman Thomas Chen, and CTBC Holding Independent Director Jie-Haun Lee. During the courtesy call, Vice Chairman Chen expressed his appreciation to the regulatory body for its valued support and guidance to its local subsidiary during its 18 years in existence. Both sides also took the opportunity to exchange views of mutual concern, aimed at strengthening collaboration between the Bank and the regulatory body for the benefit of the investing public.

Chinatrust (Philippines) Commercial Bank Corporation recently concluded its "It's a 'Yes'!" promotion in partnership with by awarding a two-night stay for two at the Shangri-la Boracay Resorts and Spa package to a website visitor and Chinatrust Salary Stretch Personal Loan client. The winner and bride-to-be, Zenaida Abelarde (center), was personally handed the gift certificate by Assets Product Management and Sales Head Mark Tan (left). During the promo period, visitors of the website who participated in the Chinatrust "It's a 'Yes'!" promotion got the chance to win iPod Shuffles in the weekly raffle and also qualified for the Shangri-la Boracay Resorts and Spa accommodation when they availed of a Salary Stretch Personal Loan. Chinatrust Salary Stretch, is a multi-purpose no-collateral loan that allows individuals to borrow up to PhP 1 million. Helping Tan present the prize was Marketing Communications and Services Head Therese Arnaldo-Marin (right)

Chinatrust Philippines and National Book Store Foundation, Inc. (NBSFI) recently turned over a fully-refurbished library with five hundred storybooks to East Rembo Elementary School in Makati City, one of the beneficiaries of its "Better Readers. Brighter Future." mobile library program. As part of the program, Chinatrust and NBSFI selected deserving public elementary schools to be recipients of well-chosen books and a library refurbishment package. Prior to the turnover event, employees of the two companies trooped to the school and dedicated a weekend of painting and restoration of the library and its facilities. During the library turnover ceremony, Dr. Dominico Idanan, Department of Education OIC-Schools Division Superintendent (leftmost) and Benzon German, Principal of East Rembo (rightmost) presented Plaques of Appreciation to Mark Chen, Chinatrust President and CEO (3rd from left) and Trina Alindogan, NBSFI Chairman (2nd from left). To date, 14 public elementary schools (with the inclusion of East Rembo) have benefited from this reading and literacy enhancement program.